MBP® – The latest ingredient for a healthy, competitive edge
MBP® is a proven, emerging ingredient with easy commercial applications for bone health products.
It’s natural and it works. MBP® is a functionally active protein complex extracted from natural bovine milk. It is the only known protein that works on both osteoblast (bone-forming cells) and osteoclast (bone-destroying cells). It aids the body’s ability to regulate the natural breakdown of old bone, and then promote the formation of new bone. A number of clinical studies prove this.
Possible Commercial Applications
MBP® is a unique ingredient with great commercial potential as a high-quality, value-adding product that can be easily added to a number of consumables: food, beverage and supplements intended for the promotion of strong and healthy bones.
(example bone health supplements, women’s health etc) *Water Soluble.
MBP® supports [or contributes to]:
- bone health
- the maintenance of normal bones / healthy bones
- maintenance of bone mineralization
- maintenance of bone mineral density
- increase of bone mineral density (condition applies)
We believe MBP® plays an indispensable role in building strong bones and will be a super ingredient for a broad range of products reaching an equally broad customer base.
|Calcium Nutrition||Promotion of Bone Formation||Inhibition of Bone Resorption|
|Supplements calcium||Accelerates calcium absorption||Increases the number of bone-forming osteoblasts||Promotes collagen formation by osteoblasts||Promotes bone calcification||Reduces the number of bone-destroying osteoclasts||Inhibits bone resorption by osteoclasts|
|CCP (Casein calcium peptide)||—||◉||—||—||—||—||—|
MBP® is a registered trademark of MEGMILK SNOW BRAND Co., Ltd. in Australia/NZ and other countries.
US FDA : GRAS status (Generally Regarded As Safe)
Japan: Product using MBP® is registered as FOSHU “Food for Specified Health Uses” (Ministry of Health, Labour and Welfare)
Aus/NZ: FSANZ non novel